Praxen

SEO

Be found on Google, and in AI answers too.

Stop wondering what people see when they look you up. When someone nearby searches for what you do, Google often shows a map with three local businesses near the top, and some people skip the search and ask ChatGPT or Gemini instead. Each month we look after the things that help decide whether your business is the one they see.

Start SEO What we do each month

In plain English

SEO, GEO and AEO, in plain English.

You'll hear all three names from anyone selling this. They overlap more than the names suggest, because Google and the AI tools mostly read the same things about your business. You pay for one plan, not three.

SEO

Search engine optimisation: showing up when people search Google or Google Maps for what you do.

When someone types "electrician Penrith" into Google, they pick from the map with three businesses or the results under it. Your Google listing (Google calls it a Business Profile) is often the first thing they see.

  • Your Google listing kept right: details, opening hours, 2 updates and up to 4 photos
  • Replies to up to 10 reviews, in your voice
  • One website page made clearer: your services, the suburbs you cover, how to get in touch
  • 2 directory listings checked or corrected, so your name, address and phone number match

GEO

Generative engine optimisation: showing up when someone asks an AI tool, like ChatGPT, Gemini or Perplexity, where to go.

Ask ChatGPT for a good mechanic in Geelong and you get a short list, not ten links. These tools put their answers together from what they can find about you online: your website, your Google listing, directory sites. If those disagree or say very little, the answer can leave you out or get your details wrong.

  • Your business set up to be found in AI search, and kept in step with your Google listing
  • The same website page and 2 directory listings, because these tools can read them too

AEO

Answer engine optimisation: showing up when Google answers the question itself, in an AI Overview or a short answer above the links.

Someone searches "is the bakery on King St open Sunday?" and Google answers before they click anything. It takes answers like that from your Google listing and your website, among other places, so both need to be right and easy to read.

  • Opening hours and details kept right on your Google listing
  • One website page made clearer each month, so things like the suburbs you cover are easy to find
  • Set up for Google's AI Overviews, as part of the same AI search setup

The monthly report and the 30-minute review call cover all of it: what we did, and what people did on your Google listing. Nobody controls where Google or an AI tool places a business, so we won't promise you a spot in any of them.

Every month

What we do, month after month.

Local SEO is mostly small jobs done consistently. These are the ones that move a local business on Google and in AI search, and we do every one of them each month.

The first three months

Why there's a 3-month minimum.

Changes on Google take around three months to show. A shorter trial would cost you money and tell you nothing, so this is how the first three months run.

  1. Month 1

    Fix what's wrong

    We go through your listing, website and directories, correct anything out of date, and send you a short list of what we found.

  2. Month 2

    Build it up

    Fresh photos and updates on your listing, review replies, and the first website page improved for the service you most want.

  3. Month 3

    Read the numbers

    By now the reports have something to compare. We look at them with you and decide what to keep doing and what to change.

What we won't do

No tricks that put your listing at risk.

Together

Hand over the rest of the online jobs too.

Your Google listing, your socials and your website all run on the same photos, offers and news. So we run them together, for less than buying each one on its own.

Already have a website

Get found

Keep the website you like and stop carrying the rest. We move it onto our hosting, where Website care looks after it. Built on Wix, Squarespace or Shopify? Those can't be moved, so book a call before you start. Website care, SEO and Social media run together every month, with one call a month to show you what's changed. If you've been meaning to replace your site anyway, look at Everything first: after a one-off build fee, its monthly price is lower.

  • Website care
  • SEO
  • Social media

$849/month inc GST

Bought separately: $898 a month, plus $699 a year for Website care

Save $1,287 a year

6-month minimum ($5,094 in total), then month to month with 30 days notice. Website care is included.

Start Get found
Our pick for a new business

Everything

Hand over the online jobs you keep putting off. One team builds your new website and keeps all of it moving: the care that keeps it running, your Google listing and AI search worked on every month, and your socials posting while you get on with the day. After a one-off build fee, it costs less each month than Get found.

  • Website build
  • Website care
  • SEO
  • Social media

$799/month inc GST · plus $499 one-off build fee

A website build plus Get found costs $10,887 in year one. Everything costs $10,087, and $600 a year less after that.

Save $800 in year one

6-month minimum ($5,293 in total), then month to month with 30 days notice. The $499 one-off build fee is charged with the first month.

Start Everything

Compare every way to buy

Questions

Straight answers.

How long before I see a difference?

Around three months for most changes on Google, which is why there's a 3-month minimum. Fixing wrong details, like opening hours or a phone number, helps people the day it's fixed.

Do I need a new website?

Usually not. The SEO plan works with the site you have, as long as we can edit it. If your site can't be edited or needs repairs, we tell you on the call and quote that in writing before any work starts.

Who owns my Google listing?

You do. You add us as a manager and can remove us any time. We never ask for your Google password.

Can you get me more reviews?

We reply to the ones you get and help you ask happy customers for one. We never write, buy or swap reviews.

Is there a minimum term?

SEO has a 3-month minimum. Get found and Everything have a 6-month minimum. After the minimum, each runs month to month with 30 days notice.

What happens if I leave?

Everything we set up stays with you: your listing, website changes and directory listings. Give us 30 days notice once the minimum is up and we hand back access.

Does this cover more than one location?

The SEO plan covers one business location. Two or more, and we quote after a call.

Not sure yet?

We'll look at your Google listing with you first.

Thirty minutes, no obligation. We show you what we'd fix and what we'd leave alone.

Book a call See all our prices

All prices are in Australian dollars and include GST. SEO has a 3-month minimum; Get found and Everything have a 6-month minimum; then month to month with 30 days notice. Everything's $499 one-off build fee is charged with the first month. Each covers one business location. Payments are taken by Stripe; we never see your card details.